April 28, 2025
The pair are finding new ways to work together on the back of strong results
The pioneering partnership between Virtuoso and Tourism Australia continues to drive demand with the luxury travel network recording a 34% increase in bookings for travel to the destination this year.
Read More…December 17, 2024
An audit has found that the tourism body’s use of taxpayers’ money is not up to scratch
Tourism Australia has once again come under scrutiny for its use of taxpayers’ money, this time with an audit raising concerns around how the tourism board manages its spending and supplier relationships.
Read More…October 15, 2024
Global travel advisors get a firsthand view of the Great Southern Land
Hundreds of travel advisors from around the world have arrived in Western Australia to take part in G’day Australia which provides specialist agents the chance to meet and be trained by Australian tourism operators and experience our world class tourism offerings first-hand.
Read More…August 19, 2024
Harrison hones in on Australia’s exclusive access and deep connections at Travel Week
Virtuosos have been challenged to think “differently” and “more deeply” about Australia’s diversity for their clients putting off a holiday down under by Tourism Australia’s Managing Director, Phillipa Harrison.
Read More…August 8, 2024
Canberra-based institutions boost CAOA numbers to 19
Cultural Attractions of Australia (CAOA) has announced two prestigious Canberra-based institutions as new members to its distinguished collective: the National Portrait Gallery and the Australian Institute of Sport. These attractions are set to enhance Cultural Attractions offerings, aligning with its aims and objectives to promote cultural tourism.
Read More…February 23, 2024
Become an artist and the Keepers’ Collection tour join the line-up
Cultural Attractions of Australia has announced two new experiences offered by two of its members. The Art Gallery of New South Wales Become the Artist, which includes a drawing class in the gallery’s Grand Courts and the MCG’s Keepers’ Collection Tour, which offers a private walkthrough of the Australian Sports Museum with a knowledgeable museum team member.
Read More…August 28, 2023
Australian National Maritime Museum host venue for industry evening
Cultural Attractions of Australia recently hosted an inspiring evening for members of the collective and valued travel industry partners at the Australian National Maritime Museum’s Terrace Room, overlooking the harbour and city skyline. The event provided a platform for Cultural Attractions members to showcase their curated experiences across Australia’s leading galleries and museums, performing arts companies, historic sites and sporting attractions.
Read More…August 20, 2023
Tauck, Switzerland Tourism, Emirates among annual award winners
Virtuoso concluded its 35th annual Virtuoso Travel Week with an elegant evening of recognition honouring individuals and entities that have gone above and beyond in the travel industry over the past year. The gala, which took place August 17 at Bellagio Resort & Casino on Thursday night in Las Vegas, shone a spotlight on the network’s most esteemed travel agencies, advisors and preferred partners.
Read More…August 18, 2023
The ‘Power of Travel’ will be the luxury network’s first community consumer website
Virtuoso has revealed Australia as the first destination partner for a new online hub that will generate new leads for the island nation online.
Read More…July 27, 2023
An overview of the 18 members in a 60 second vignette
Cultural Attractions of Australia is delighted to announce the launch of its new brand video. The video provides an engaging one-minute overview of the collective that represents Australia’s landmark cultural attractions. It highlights the sense of connection with exclusive experiences curated by Cultural Attractions of Australia for travellers seeking experiences with a difference.
Read More…April 6, 2023
Condé Nast Traveler launches first-ever Global Advisory Board
Tourism Australia’s Head of Sustainability, Penny Rafferty, has been named as one of a dozen members in the first-ever Condé Nast Traveler Global Advisory Board.
Read More…March 17, 2023
Tourism Minister Don Farrell urges industry to be ready for the inbound influx
Airfare capacity and pricing continue to remain primary concerns for inbound tourism to Australia, Minister for Trade and Tourism, Don Farrell highlighted at the Destination Australia conference in Sydney yesterday [Thursday 16 March 2023].
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