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June 25, 2021
Study highlights methods accommodation providers developed to lure guests
Digitisation, privatisation and “staycations” were among a variety of strategies adopted by luxury hoteliers to reinvent themselves through the pandemic. That was the finding from the latest case study carried out by the Swiss business school Glion Institute of Higher Education, in partnership with luxury travel community, Traveller Made, to gauge the status of the hospitality sector.
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