The year has started off strong for Virtuoso, with the luxury travel network’s sales for the first quarter up by 14% on the same period last year.

As hotel rates track at record highs, affluent Aussie travellers are increasingly looking for value, with a greater number booking holidays one to two years in advance, according to global travel network Virtuoso.

Travellers are looking at sustainability in a new light, searching for ways to ensure their holidays leave a positive impact on the communities they visit, according to global network Virtuoso.

Virtuoso’s global network sales have soared to a record high this year to date, up 14% on the same period last year.

Virtuoso has promoted three executives to roles within its senior leadership structure, central to the organisation’s current and future success.