This week LATTE chats with Helene Taylor, the brains behind A Force for Good Event, to gain a better understanding of the initiative, what it stands for, who is involved and how she hopes to take it to the next level. Helene is highly regarded within the travel, tourism and hospitality sectors, and when she’s not busy organising the speakers and fine-tuning the run sheet for the annual A Force for Good Event with her daughter, Whitney, she will often be quietly going about head hunting for large corporations for their next executive.