Hotel Indigo Sydney Potts Point is the latest Pro-invest Group property to achieve Green Key certification as the company continues to prioritise sustainability, working towards the goal of having 15 properties across Australia and New Zealand certified by the end of the year.

The company is working to win Green Key certification for nine of its hotels as part of its latest environmental, social, and governance (ESG) initiative.The certified properties will also soon include the Kimpton Margot Sydney, Sebel Canberra Campbell, and Hotel Indigo Melbourne on Flinders. The total number of certified hotels will rise to 12.

“As the demand for eco-friendly tourism continues to rise, Pro-invest is committed to achieving third-party certification that holds us accountable and pushes our hotels to continuously improve their operations in terms of sustainability,” said Jan Smits, Deputy Chair and CEO APAC at Pro-invest Group.

Scott Mitchell, Director of Australian Sustainable Destinations Alliance, highlighted the significance of the Green Key accreditation, calling it “a testament to Pro-invest and IHG’s commitment to environmental stewardship.”

Green Key, operated by the Foundation for Environmental Education, is a globally recognized eco-label awarded to hotels that demonstrate a commitment to reducing their environmental footprint and advancing social impact. The certification is based on criteria such as energy conservation, water management, waste reduction, sustainable sourcing, and environmental education for both guests and staff.

Pro-invest Group’s decision to pursue Green Key certification stems from its alignment with the Global Sustainable Tourism Council Standards and the eco-label’s global recognition. With over 6,000 certified establishments in 70 countries, Green Key was chosen for its tailored approach to the hospitality industry. Pro-invest is the first to certify such a large portfolio of hotels in Australia, embodying its “One Earth, Countless Experiences” ethos.