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Explora Journeys takes to the court with event sponsorship

Ultra-luxe cruise line signs on as leading sponsor of 2025 ATP Gonet Geneva Open

Last Updated

April 29, 2025

Explora Journeys has been named as a leading sponsor for the Gonet Geneva Open – the leading tennis tournament in French-speaking Switzerland, for the 2025 edition.

As a main sponsor, Explora Journeys will take centre stage at the event, underscoring its dedication to supporting world-class sports and excellence on a global scale.

Taking place from 17 to 24 May 2025 at the Tennis Club de Genève in the Parc des Eaux-Vives, the Gonet Geneva Open continues to attract the world’s best players. This new partnership with Explora Journeys will further enhance the tournament’s prestige, offering an unparalleled experience for players and spectators alike.

It also underscores the brand’s strategic decision to align with leading global sports events, reinforcing shared values of excellence, precision, and innovation. Additionally, with Geneva serving as the headquarters of the MSC Group, this partnership highlights a strong local commitment to the region’s sporting and cultural landscape.

“Explora Journeys embodies the same spirit of elegance and excellence that we strive for at the Gonet Geneva Open,” said Thierry Grin, Tournament Director. “This partnership is a perfect synergy between two brands that value world-class performance and unforgettable experiences.”


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“We are delighted to partner with the Gonet Geneva Open, a tournament that shares our commitment to excellence and heritage,” said Anna Nash, Global President of Explora Journeys.

“Tennis, like travel, is about precision, passion, and the pursuit of excellence. At Explora Journeys, teamwork is at the heart of everything we do – both at sea and ashore.

“This partnership reflects our shared values and our connection to Geneva, the home of the MSC Group,” Nash added.

The 2025 edition of the Gonet Geneva Open will welcome top-tier tennis talent. Defending champion Casper Ruud will return to Geneva, aiming to secure another title at one of his favourite tournaments.

This partnership promises to elevate the event’s experience, ensuring an unforgettable week of world-class tennis in the heart of Geneva. As part of this collaboration, an interactive Explora Journeys booth will allow guests to step into the world of luxury ocean travel and experience ‘The Ocean State of Mind.’ The booth will also highlight how travel with Explora Journeys is designed with a strong emphasis on fitness and well-being, mirroring the discipline and physical excellence required in professional tennis.

Explora Journeys has been strengthening its involvement in the world of sports, with EXPLORA II at the FORMULA 1 TAG HEUER GRAND PRIX DE MONACO 2025, further cementing its commitment to elite sporting events. By aligning with premier competitions across different disciplines, Explora Journeys continues to showcase its passion for excellence, adventure, and luxury, reflecting the brand’s core values in both travel and sports.