Envoyage Australia hosted an exclusive launch event for 100 VIP travel industry partners in Sydney on Wednesday night. Flight Centre Travel Group (FLT) used the backdrop of the Ivy Sunroom to unveil its newest brand ahead of it officially going ‘live’. Envoyage will replace existing brands FCTG Independent and Travel Partners in the Australian market from July 2024.
Danielle Galloway, Global Managing Director of Luxury and Independent Brands, FCTG credited the critical role played by the brand’s partners and said that the premier of Envoyage is not only the introduction of a new brand, but a testament to the power of collaboration and mutual growth in the travel industry.
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“Our journey has been incredible, and last night we celebrated not just our achievements but the enduring partnerships that have made them possible,” Galloway said.
“Through Envoyage we are standing at the forefront of revolutionising travel, yet remain steadfast in our commitment to outstanding quality and personal connection,” Galloway said.
“As we usher in this new chapter we do so with a deep appreciation for the past and an unwavering excitement for the future.”
Galloway’s sentiment was echoed by the presence of Jeff Hakim at the event, the founder of the original brand Travel Partners, whose contributions and legacy have been key in shaping the foundation of the business’s success.
Nick Queale, General Manager, Envoyage Australia said the evening was the perfect opportunity to share a glimpse of the brand’s upcoming initiatives which includes a shopfront offering and specialisations for independent travel advisors.
“As we seek to always exceed the expectations of our partners and customers at Envoyage we will be providing a suite of new offerings that can be tailored to the individual needs of the agent or agency partners we are working with.
“This is not only our brand, but also theirs and we want them to be able to apply it to suit their own unique journeys.”
“We’ve already had huge success with Envoyage’s launch in the USA and Canada and as we continue that momentum here in Australia it’s clear that we really are creating a true heart and home for independent travel.”
Lead image: Jeff Hakim, Founder of Travel Partners; Danielle Galloway Global MD of Independent and Luxury Brands, and Nick Queale AU, GM Envoyage.
