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Privacy is the “New Ultimate Luxury”, Amex report finds

Two new Travel Mindsets identified – Luxury Travel and Second-City Destinations

Last Updated

March 19, 2021

“Privacy is the New Ultimate Luxury”. That was one of the top insights concluded in a survey conducted in January of consumers from seven countries, including Australia, to gauge their sentiment towards travel.

The study found there is considerable pent-up demand from consumers looking forward to travelling again, with nearly 9 out of 10 people saying that having a trip planned in the future gives them something to look forward to. More than half of those polled said they miss travelling so much they are willing to book a trip now, even if they might be forced to cancel it in the future.

Two new travel mindsets were also identified in the wake of the global pandemic, one specifically in the luxury travel segment, the latest Global Travel Trends Report has revealed.

According to the report by American Express Travel, regular changes to booking policies, travel offers and new destinations to consider have stemmed from the coronavirus, resulting in a new travel mindset.