Virgin Voyages accepted delivery of Scarlet Lady on Friday 14 February 2020 at Fincantieri’s shipyard at Genoa, Italy. The ship was presented yesterday during an official ceremony at the presence of authorities and the top management of the two companies.
Scarlet Lady has now set course for its home port of Miami, a journey that will take 46 days.
On the heels of this celebratory occasion, Virgin Voyages welcomes Scarlet Lady with an industry leading approach that takes immediate action to address climate change. Not only has the brand designed its fleet of ships to the latest energy-efficiency standards with state-of-the art equipment, Virgin Voyages is offsetting its direct climate change emissions through the purchase of carbon offsets.Virgin Voyages says its commitment makes the brand the first cruise line to become carbon-neutral for its direct emissions footprint from its first day of commercial operation. The projects that will be supported by Scarlet Lady will meet high-quality, internationally-recognised verification standards, including The Gold Standard and the Verified Carbon Standard.
“It’s wonderful to welcome Scarlet Lady today,” says Virgin Group Founder Sir Richard Branson. “I’m so proud that as we start this exciting journey, we also bring to life Virgin Voyages’ commitment to preserving the ocean and the first of many steps towards a net zero carbon future.”
The brand has recognised that climate change is an urgent, global issue for every industry and business. Like others, Virgin Voyages’ long-term ambition is a net-zero-carbon future. This will require significant advancements in technology and infrastructure, and access to solutions that remain in development. And Virgin Voyages has committed to working with the industry to support the necessary research and development to advance carbon-free fuels and to scale commercially viable solutions.
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