Brand USA – the destination-marketing organization for the United States – is partnering with the International Association of Golf Tour Operators to raise the profile of American golf-related tourism among global travellers.

IAGTO, headquartered in London, is an advocate for nearly 600 golf tour operators in 61 countries.

It also works with a network of close to 2,400 association members in 99 countries that are tied to golf tourism in order to develop optimal golfing experiences at golf destinations around the world.

The two organisations will evaluate the current state of golf tourism in the US through an online survey designed by IAGTO that will be issued to golf courses and golf resorts across the country, as unveiled at the annual North America Golf Tourism Convention.